Our first SugarCRM Series just completed, and it has reinforced my belief that SugarCRM is one of the best partner companies out there! Kudos to Sugar! I got the best advice, the best support, and the best marketing to help spread the word. And I only say this as a 10+ year CRM vendor and partner. This business is competitive and growing. As a business partner we are constantly challenged to prove our worth. In the CRM arena, partners are critical, as most CRM deployments have some element of configuration and customization to them. It is the nature of the beast, in that sales organizations differ, as do industries, regions, needs overall. Having a partner available and accessible is critical.
Yet many CRM companies don’t recognize this, nor do they reward for it. Loyalty, relationships, support and vision can go both ways in a partnership. I get it from SugarCRM, and consequently I am happy to give it, too.
Visit our website for links to our recorded webinars and powerpoints on the SugarCRM Series. We will be kicking off the next set of Webinars in April.